酒样征集函
第七届RVF中国·优秀葡萄酒年度评选活动于2018年3月全面启动,是RVF《葡萄酒评论》和RVF·中国(品鉴中心)推出的年度国际权威赛事。
目的:提供一份专业的葡萄酒选酒指南,帮助消费者选择高品质的葡萄酒以及高性价比的葡萄酒。提高参选机构的品牌市场曝光度和开拓渠道的能力。
评分标准:酒款采用盲品的方式,评分使用La Revue du vin de France的20分制。该打分方式也是全世界公认的葡萄酒打分方式之一。起评分为11分,11分为合格酒,11.5-12为尚可、12.5-13.5中等、14-15.5优秀、16-17.5 优异、18-20为卓越。
专家团队:评选将由在法国出版的世界著名的葡萄酒杂志《La Revue du Vin de France 》(RVF) 品酒团队、RVF中文版《葡萄酒评论》和RVF·中国(品鉴中心)的专家团组成专业评判团,其中包括世界最佳侍酒师MS、葡萄酒大师MW、酿酒师、酒评家、培训师、跨界意见领袖等50余位专业代表。
奖项设置:品评结果所产生的奖项将以金、银、铜、最佳性价比、优质奖组成。除此之外,获得较多奖项、在市场上有活跃表现、定价合理、选酒有特色的酒商和酒庄也将进入年度酒商推荐。
宣传推广:
(1)财讯传媒集团:RVF法刊/中刊、财经、哈佛商业评论、红秀、TIMEOUT、新旅行、财经网
(2)社交类平台:新浪微博、腾讯微信、今日头条 、一点资讯
(3)海南航空:机场航站楼及云端杂志
(4)全网覆盖:新华社、新浪 、搜狐 、凤凰网 、人民网 、网易 、澎湃新闻 、中国日报网 、腾讯
(5)内容电商:大众点评(套餐线上推荐)、 美团网(套餐线上推荐)、 Enjoy (RVF获奖酒专场)、 果壳网(线上推荐)、 天猫
参赛办法
此次2018年RVF优秀葡萄酒年度大奖评选活动将收取1000元/款的参评费用。如果贵司有意参加此次评选活动,请在线填写报名信息。参赛样品酒需每款三瓶,并在包装箱表面注明“RVF进口酒评选”字样,于5月4日前寄送到以下地址:
请安排酒样邮寄到以下地址:
北京市朝阳区青年路西里3号院5号楼2单元B2层《融汇仓储收货处》(100025)
收货人:RVF评选
收货电话:15901592038 或 010-85583991
并汇款至:
户名:北京财讯精品商务有限公司
开户行:北京银行红星支行
账号:200 0002 8466 0000 0237 7730
《葡萄酒评论》联系人:
座机:010-85651239 手机:18211025988
邮箱:zhangfei@seec.com.cn
酒庄和酒商报名参赛
Dear Sir or Madam:
This is the Chinese edition of La Revue du Vin de France (RVF), the most authoritative and influential wine publication in China. We are briefing you here our plan to organize the 7th competition in the market, and we hope the wine from your prestigious portfolio can be an entry or entries in the RVF CHINA Fine Wine Awards in 2018.
China has become one of the largest wine importing countries in the world, and wines from different countries for consumers’ selection are numerous in the market. However, in this newly developing wine consuming country, it is not uncommon that most of the consumers feel difficult to understand wines by country, region, variety, vintage, and so on; and that they get lost when making decision to buy a bottle of wine that is mostly suitable for them.
The objective of organizing the RVF CHINA Fine Wine Awards is to provide Chinese consumers with a professional guideline to select a good quality wine in a corresponding price bracket.
All the entries will be blind tasted and judged by a professional team composed of experts from both RVF and RVF China. The RVF tasting team is among the most demanding palates in the wine world.
The results will be in various categories such as the best in the region, the best in its variety, the best in its price bracket, recommendation for daily drinking, recommendation for seasonal drinking, recommendation for gifting, recommendation for business entertainment, recommendation for collection, etc.. Consumers will easily make full use of the results. Meanwhile, excellent wine merchants will also be recommended as Artisan Fine Wine Merchant, Specialist Wine Merchant and Wine Merchant of the Year, etc.
What makes this competition different from others is that RVF China will organize events associated with the competition. The events will include forum, wine fair, tasting for marketing channel , grand tasting for publics, tasting in various themes, awards presentation ceremony, and all these events will give all entries, especially those award winners, opportunities to be approached by end-consumers, retailers, and restaurants. All award-winner wines will have a chance to be publicized in RVF China magazine, RVF China Website, RVF China Wechat, and RVF China Microblog and other mainstream media. Prize will be made for award-winning wines.
To cover the basic costs of organizing this project, entry fee of RMB 1000 will be charged for every entry. Thank you for your understanding.Please fill the form out with the necessary information online. Three samples for every entry should be sent back to us by May 4th, 2018.
Please send the wine samples to:Rong Hui Cang Chu—B2,Unite 2, Building5, Yard No.3,
Qingnian Street Xi li, Beijing, P.R.China ; Zip:100025; Customer Service TEL:159 0159 2038
And remit to:
Acount Name: Beijing Caixun Jiingpin Business Co. Ltd; Bank Name: Bank of Beijing Hongxing Branch; Address:10 Floor, No. 22, PRIME TOWER, CHAOYANGMENWAI STREET, BEIJING, P.R.CHINA; Account Number: 911101053182843733; SWIFT Code: BJCNCNBJ
RVF CHINA Contact:
T:010-85651239 M:182 1102 5988
E-mail:zhangfei@seec.com.cn
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